Modern society, particularly its rapid and persistent information and communication technologies development aiming at facilitating the life of individuals, technically speaking did reduce distances and it did make life friendlier. At the same time, probably unwillingly or unwittingly, it has estranged the human from vital life contents. Therefore, the question is whether life quality has indeed improved. A wide and substantial definition of life quality is required as to allow everybody, regardless of their social environment, status, psychic and physical state, to find grounds for its improvement. Prosperity is related to feelings and emotions that are important for everybody’s life, yet they do not represent the same degree of satisfaction for everybody. Health in its basic definition, namely as balance in psychic, physical and social area and not merely as absence of disease, has undoubtedly a particular significance and role as a life quality factor. Subjective evaluation of our own health state and quality of our life reflects the balance between our needs and possibilities offered by social environment. Movement and sports are a humans’ crucial health source. Due to increasing use of topmost technologies motor activity has been decreasing, in the most developed parts of the world it has even been disappearing. The active population proportion engaged in sedentary jobs has never been so large moreover they are engaged in sedentary spare time activities, mostly at a television or a computer. Lack of a sufficient motor and/or sports (motor/ sports) activity is strongly associated with chronic non-contagious diseases that are today among the major mortality factors. Adequate state policy places at the centre of its interest its citizens and their needs and desires. In its managment it follows the principles of economy, therefore it cannot and must not neglect the health protection and enhancement of individuals, families and the whole population as the basis of a quality and productive life, as well as of a general social prosperity. An important factor in health enhancement, regaining and preserving is undoubtedly movement and sports. Thus, motor/ sports activity ought to become a part of everybody’s daily routines. It models and triggers behaviour intentions with a clear operationalized objective: to be active – to be in good health – to live a quality life – in a spiral model of individual’s development. Absence of motor/sports activity in the life of children and youth means more than just a threat to their health, it is a threat to their creativity, knowledge and success.

University of Primorska Institute of Kinesiology Research at the Science and Research center Koper