This letter explores the potential of artificial intelligence models, specifically ChatGPT, for content analysis, namely for categorizing social media posts. The primary focus is on Twitter posts with the hashtag #plasticsurgery. Through integrating Python with the OpenAI API, the study provides a designed prompt to categorize tweet content. Looking forward, the utilization of AI in content analysis presents promising opportunities for advancing understanding of complex social phenomena.Level of Evidence V This journal requires that authors assign a level of evidence to each article. For a full description of these Evidence-Based Medicine Ratings, please refer to Table of Contents or online Instructions to Authors http://www.springer.com/00266 .

Department of Humanities Faculty of Economics and Management Czech University of Life Sciences Prague Prague Czech Republic

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Buzzaccarini G, Degliuomini RS, Borin M (2023) The artificial intelligence application in aesthetic medicine: how ChatGPT can revolutionize the aesthetic world. Aesth Plast Surg. https://doi.org/10.1007/s00266-023-03416-w DOI

Chopan M, Sayadi L, Clark EM, Arora JS, Maguire K (2023) Hashtags in plastic surgery: a sentiment analysis of over 1 million tweets. Aesth Plast Surg. https://doi.org/10.1007/s00266-023-03340-z DOI

OpenAI (2023) Introducing ChatGPT and Whisper APIs. https://openai.com/blog/introducing-chatgpt-and-whisper-apis