Marketing of Health Services [marketing zdravotnických služeb]

topical
124
Terms

marketink zdravotnických služeb

 

Health Services Marketing
Marketing Services, Health
Marketing, Health Services
Services, Health Marketing

Persistent link   https://www.medvik.cz/link/D008389
Definition

Application of marketing principles and techniques to maximize the use of health care resources.

DUI
D008389 MeSH Browser
CUI
M0013040
History note
80(79); was see under HEALTH RESOURCES 1979
Public note
80; was see under HEALTH RESOURCES 1979

J Technology, Industry, Agriculture
J01.219 Commerce 727
J01.219.687 Marketing 244
J01.219.687.274 Advertising 597
J01.219.687.550 Marketing of Health Services 124
J01.219.687.750 Social Marketing 22

N Health Care
N03.219 Economics 785
N03.219.463 Financial Management 133
N03.219.463.030 Accounting 314
N03.219.463.045 Bankruptcy 8
N03.219.463.060 Budgets 82
N03.219.463.085 Capital Financing 29
N03.219.463.100 Contract Services 81
N03.219.463.300 Financing, Construction 198
N03.219.463.360 Fund Raising 6
N03.219.463.430 Group Purchasing 5
N03.219.463.500 Leasing, Property 12
N03.219.463.548 Marketing of Health Services 124
N03.219.463.800 Risk Management 235
N05.300.430.188 Access to Primary Care 8
N05.300.430.375 Health Care Rationing 207
N05.300.430.383 Health Equity 25
N05.300.430.390 Health Facility Closure 21
N05.300.430.410 Health Facility Size 21
N05.300.430.500 Marketing of Health Services 124
N05.300.430.500.500 Social Marketing 22
N05.300.430.750 Transportation of Patients 468