Communicating doctors' consensus persistently increases COVID-19 vaccinations
Language English Country Great Britain, England Media print-electronic
Document type Journal Article
Grant support
101002898
European Research Council - International
PubMed
35650433
PubMed Central
PMC9200639
DOI
10.1038/s41586-022-04805-y
PII: 10.1038/s41586-022-04805-y
Knihovny.cz E-resources
- MeSH
- COVID-19 * prevention & control MeSH
- Trust MeSH
- Consensus * MeSH
- Physicians * MeSH
- Humans MeSH
- Vaccination Hesitancy psychology statistics & numerical data MeSH
- Surveys and Questionnaires MeSH
- Societies, Medical MeSH
- Vaccination * statistics & numerical data MeSH
- COVID-19 Vaccines * administration & dosage MeSH
- Public Opinion MeSH
- Public Health MeSH
- Health Behavior MeSH
- Health Knowledge, Attitudes, Practice * MeSH
- Health Education * MeSH
- Check Tag
- Humans MeSH
- Publication type
- Journal Article MeSH
- Geographicals
- Czech Republic MeSH
- Names of Substances
- COVID-19 Vaccines * MeSH
The reluctance of people to get vaccinated represents a fundamental challenge to containing the spread of deadly infectious diseases1,2, including COVID-19. Identifying misperceptions that can fuel vaccine hesitancy and creating effective communication strategies to overcome them are a global public health priority3-5. Medical doctors are a trusted source of advice about vaccinations6, but media reports may create an inaccurate impression that vaccine controversy is prevalent among doctors, even when a broad consensus exists7,8. Here we show that public misperceptions about the views of doctors on the COVID-19 vaccines are widespread, and correcting them increases vaccine uptake. We implement a survey among 9,650 doctors in the Czech Republic and find that 90% of doctors trust the vaccines. Next, we show that 90% of respondents in a nationally representative sample (n = 2,101) underestimate doctors' trust; the most common belief is that only 50% of doctors trust the vaccines. Finally, we integrate randomized provision of information about the true views held by doctors into a longitudinal data collection that regularly monitors vaccination status over 9 months. The treatment recalibrates beliefs and leads to a persistent increase in vaccine uptake. The approach demonstrated in this paper shows how the engagement of professional medical associations, with their unparalleled capacity to elicit individual views of doctors on a large scale, can help to create a cheap, scalable intervention that has lasting positive impacts on health behaviour.
Department of Economics Management and Quantitative Methods University of Milan Milan Italy
Department of Economics University of Munich Munich Germany
Department of Public Economics Max Planck Institute for Tax Law and Public Finance Munich Germany
Institute of Economic Studies Faculty of Social Sciences Charles University Prague Czech Republic
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